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One common
way to do forecasting is to fit a straight line through the data
so that it provides the best "fit" or the minimum amount of error
between the points and the line. This is called linear regression and it
assumes that all data is equal, so recent
data has the same weight as older data.
CAUTION: Because
this methodology uses data from full months of referrals it is
optimistic...and has an average error of almost 20 days.

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